Getting ready for a spring sale

With Perth’s housing market continuing to thrive thanks to strong demand and limited supply, sellers are in a prime position. However, before you put up that "For Sale" sign, there are a few important steps to take to ensure you maximise your profit and minimise stress.


 
Research the Local Market
Just as buyers are encouraged to research the market, it’s essential for sellers to do the same. Take the time to explore current market trends, not just in Perth but specifically in your suburb. Using tools like reiwa.com and realestate.com.au, you can access key metrics such as median prices, average selling times, and recent sales of similar properties.
 
Examine recently sold properties in your area to see how these homes were presented and what features helped them stand out. Whether it’s fresh landscaping, a new coat of paint, or minor repairs, these seemingly small upgrades can significantly enhance your property’s appeal to potential buyers.
 
Going beyond pricing, you can also look into demographic insights for your area—such as age groups, family sizes, and local housing trends. This type of information can help you tailor your marketing approach to attract the right buyers, giving you a competitive edge in targeting your audience.
 
Trust the Local Experts
Data can only take you so far. For a truly accurate property appraisal, rely on a local agent who knows your area inside out. Not only will they provide you with detailed insights into the market, but they may already have buyers lined up and ready to go.
 
Know the Competition
In addition to looking at sold properties, be sure to check out current listings in your suburb. This will give you insight into the asking prices of similar properties on the market. With tools like the “compare properties” feature on reiwa.com (see below) you can easily do a side-by-side comparison, evaluating factors such as price, land size, number of bedrooms, and time on the market. This helps you position your home competitively while understanding where your property stands in relation to others.